The manufacturing industry has long enjoyed the benefits of this design to value approach.
The aim is to ensure that all stakeholders understand each other’s drivers and that we develop an agreed set of objectives that everyone feels is comprehensive and fair.. We turn that knowledge into an initial, digital model.The model captures all the systems and their interfaces, and represents all aspects of the overall solution that affect the objectives of the various stakeholders.
This initial representation allows us to agree what kind of expertise we require to develop a solution.For a prison design, that might mean that we need to understand how guards and social workers do their jobs.For a pharmaceutical plant, it might mean we need a specialist in oral solid dose manufacturing, a quality representative and a health and safety specialist.. Based on this initial representation, we can start gathering the knowledge and data that is essential for developing a solution.
We use this input to create a comprehensive and holistic model of the problem and the outline solution.We call this process Chip Thinking®️.
It allows us to generate outputs about its performance under different conditions..
This is a powerful picture that allows all stakeholders to understand the problem and come up with creative ideas in a structured way that take into account what others know, while focusing on aspects that matter to achieve a successful solution.In my next post, I will discuss Integrated Project Delivery (IPD) and how value can be delivered and efficiencies derived from its application.
In this blog, I reflect on how you approach planning for design with emergence..I was asked to look at creating a schedule for the design of a modular, intensified-pharmaceutical plant, beyond its conceptual stage.
This project looked at delivering a new technology to the company in a new and radical way.Although the core ideas had been established, the next question was how this concept would be physicalised in a way that preserved and enhanced its potential value, in a business, like all, with multiple levels of moving parts..